KEY ART | AV | OOH | DIGITAL
CHALLENGE
The challenge was to create a campaign that not only highlighted Ben Crump's important work as a modern-day Civil Rights Leader but also effectively balanced the sensitive subject matter of systemic issues and police brutality with a nuanced approach that respected the families of the victims as well as Ben's
RESULTS
Our team delivered a powerful and impactful campaign that ignited a flame of hope, inspiration, resilience, and black joy. We struck a balance that resonated with audiences, stirring viewers' emotions and bringing messages of hope, resilience, and celebrating black joy to life.
Client: Netflix