Built by Artists. Fueled by Passion.
KEY ART | BRANDING | MOTION
50 Cent Action Channel Branding:
Glassell House led the branding for the 50 Cent Action Channel, creating a bold, high-energy visual identity that captures the adrenaline-fueled essence of its content. Our work supported the successful launch of the channel exclusively on Roku, delivering logo design, on-air graphics, promo packaging, and a comprehensive style guide to ensure a seamless visual experience across digital and broadcast platforms. From dynamic lower thirds and credit squeezes to animated bumpers and interstitials, we crafted a distinct aesthetic that amplifies the action-packed experience for viewers.
Clients: Lionsgate, 50Cent, The ROKU Channel